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Monday, February 15, 2010

Help Perry Keyes Go To The Top Of The Charts campaign on Facebook for song Johnny Ray's Downtown | News.com.au

Wanna be no 1? You might be interested in trying Keyes way .....
A CAB driver is set to become the first Aussie musician propelled to the top of the charts by Facebook.

Less than 24 hours after some diehard fans created the Help Perry Keyes Go To The Top Of The Charts group, more than 50 people had pre-ordered his upcoming record Johnny Ray's Downtown

Longtime fan John O'Donnell said the group was inspired by the British campaign which saw Rage Against The Machine steal the Christmas No.1 spot from X Factor favourite Joe McElderry.

"No one has done something like the Rage Against The Machine campaign in Australia yet and you only get one crack to do it right because after that, it's redundant,'' O'Donnell said.

"I have been a fan of Perry's for about six years but he is pretty much an unknown artist whose previous albums have sold up to about 2000 copies even though so many other people have heard of him and have spread the word.''

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On an average week, a release would only need to sell about 2500 copies to scrape into the top 10.

But that chart position has immeasurable value to an independent artist trying to build their profile, attract the attention of radio and television and expand their fanbase.

Keyes, who has been championed by peers including Tim Freedman, has been acclaimed by critics for his stirring narratives about inner-city Sydney, its underbelly and characters.

Johnny Ray's Downtown is released on March 5 with the Facebook cheer squad hoping to celebrate a top 10 debut on ther ARIA charts the following week.

Sydney band Amy Meredith celebrated their successful social networking campaign to get their debut single Porn Star on their airwaves by sky-diving in their underwear yesterday.

Frontman Christian Lo Russo said the band had blogged their way into fan's hearts with the quirky offer, with thousands voting it to No.1 on Austereo's influential Hot 30 Countdown.

"We took our song to radio about three months ago but we decided to do a campaign to get fans to vote for it on the request shows by promising to sky dive nude,'' Lo Russo said yesterday.

"It seemed our fans wanted to see us naked but we were advised we had to leave some clothes on!

"Anyway, we spend 10 to 12 hours a day online with Twitter, Facebook and MySpace talking one on one with them. if they take the time to contact us, the least we can do is reply.

"These are the fans who will grow up with a band and keep supporting them throughout their career.''


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