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Tuesday, May 07, 2013

Brands risk image in varying Bangladesh responses from H&M to Calvin Klein

Bangladesh disaster responses highlight PR strategies at clothing brands, risks to reputation

By Kay Johnson, Associated Press | Associated Pres

<p> This photo illustration made Thursday, Dec. 13, 2012, shows labels of garments made in Bangladesh, India, China, and Pakistan, that were bought at a Wal-Mart store in Atlanta. Global clothing brands involved in Bangladesh's troubled garment industry responded in starkly different ways to the building collapse that killed more than 600 people. Some quickly acknowledged their links to the tragedy and promised compensation. Others denied they authorized work at%2</td></tr></table> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'><span class='post-author vcard'> Posted by <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/10871633943375105088' itemprop='url'/> <a href='https://www.blogger.com/profile/10871633943375105088' rel='author' title='author profile'> <span itemprop='name'>icha</span> </a> </span> </span> <span class='post-timestamp'> at <meta content='http://ichaview.blogspot.com/2013/05/brands-risk-image-in-varying-bangladesh.html' itemprop='url'/> <a class='timestamp-link' href='http://ichaview.blogspot.com/2013/05/brands-risk-image-in-varying-bangladesh.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2013-05-07T10:58:00+07:00'>5/07/2013 10:58:00 AM</abbr></a> </span> <span class='post-comment-link'> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=25850797&postID=1510714666255726512' title='Email Post'> <img alt='' class='icon-action' height='13' src='http://img1.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-2091515131'> <a href='https://www.blogger.com/post-edit.g?blogID=25850797&postID=1510714666255726512&from=pencil' title='Edit Post'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <span class='post-backlinks post-comment-link'> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=25850797&postID=1510714666255726512&target=email' target='_blank' title='Email This'><span class='share-button-link-text'>Email This</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=25850797&postID=1510714666255726512&target=blog' onclick='window.open(this.href,

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